what is Administrative Communication?
Communication is an essential business skill that encompasses reading, listening, speaking and writing.
Administrative communications involve writing business correspondence such as memos, notices, reports and letters, speaking in meetings and presentations and listening to all levels of employees, co-workers and superiors to be productive and effective in your position.
The quality of communications influences business in many areas, including working relationships, sales effectiveness and perceptions of leadership.
Communication Goals in Business
The four basic goals of business communications are receiver understanding, receiver response, a favorable relationship and organizational goodwill.
Messages must be clear so the receiver understands what the sender is communicating and is prompted to respond appropriately.
Senders have a responsibility to build favorable relationships and goodwill for their companies through positive professional communications.
Patterns of Business Communications
There are various patterns of business communications that reflect their structure and purpose. For example, internal communications flow upward, downward or horizontally between senders and receivers. Examples of communications that flow upward are reports and proposals.
Communications that flow downward are policies and directives.
Horizontal communications flow between work groups or individuals who need to share information or efforts. Other patterns in administrative business communications are formal and informal and written and verbal.
Both the sender and the receiver have important roles in the communication process, but the sender holds more responsibility to make sure the communication is successful.
Written and verbal communications flow through various channels, and senders should use the most appropriate channels for the specific audience for best results.
For example, an announcement of a new policy should be in a formal memo to establish a permanent record, and an announcement of the top three salespeople could be made at a sales meeting and then put in the company newsletter.